![](https://www.thuraya.biz/wp-content/uploads/2024/03/Research-1.png)
Research
Research is used to explore, create, and deliver value to meet the needs of a particular target market through data collection, analysis, and interpretation.
![](https://www.thuraya.biz/wp-content/uploads/2024/03/Strategy-1.png)
Strategy
Strategy is the plan to create, promote, and distribute products or services for a target market.
![](https://www.thuraya.biz/wp-content/uploads/2024/03/Brand-1.png)
Branding
Branding creates a unique identity, image, and reputation for a product or company that sets it apart, and engenders positive feelings among consumers.
Expierence
Professionals build skills and knowledge to create effective strategies, understand target markets, and deliver customer value.